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An industry that believes strongly in combining regular workforce development with robust investment in digital transformation, will result in banking that’s fast, convenient and safe for clients.”
Chief Executive Officer, Citibank Singapore
Brendan Carney is the Chief Executive Officer (CEO) of Citibank Singapore Limited and leads Citi’s onshore Citigold and Citigold Private Client (CPC) consumer businesses in Singapore.
Under his leadership, the bank opened its largest wealth hub dedicated to Citigold and CPC customers globally in December 2020, to further enhance the banking experience for wealth clients. He has also overseen a digital transformation of the business, with 90% of Citibank Singapore’s customers becoming monthly active digital users and 90% of cards acquisition done digitally.
In 2023 and 2021, Citibank Singapore was ranked as the top bank in an annual Singapore customer experience study by global research and advisory firm Forrester. In 2022, Citibank Singapore took the top spot among banks in the first Straits Times/Statista Best Customer Service Survey.
From 2019 to 2021, Brendan was also responsible for the leadership of the consumer franchise in the ASEAN cluster, comprising Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam, excluding Citi’s International Personal Bank.
Prior to these appointments, Brendan was the Consumer Business Manager (CBM) for South Korea, a role he took on in July 2015. During his tenure, he led a successful turnaround of the Korea consumer business, launching award-winning new digital platforms, doubling mobile banking usage, increasing digital acquisitions, introducing state-of-the-art wealth management centres and transforming its branch network.
Since joining Citi in 2002 as Country Business Manager for Portugal, Brendan has held various senior positions across the globe. He was appointed Consumer Business Manager and Vice President of the Management Board for Citi Handlowy in Poland in 2012, and CCO and Country Business Manager for Belgium in 2010, where he steered the consumer business to profitability within two years before leading its successful sale to Credit Mutuel Nord Europe in 2012. Prior to starting his banking career with Citi, Brendan held several key roles in consulting and general management of start-up companies.
Brendan serves as a Director of Citibank Singapore Limited, Chairperson of Singapore’s Institute of Banking and Finance (IBF) Consumer Banking Industry Workgroup and a member of IBF’s Standards Committee. Brendan holds an MBA from the University of Pennsylvania’s Wharton School of Business and a BA in Economics from the University of Michigan.
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